WEEK 2: your BRAND

COME TO CLASS:

Class starts at 11am, just click the button below and jump in with us! If you can’t make it, the replay will be uploaded by end of day on Tuesday.

SUMMARY: 

To create a website people want to visit, you'll need a clear brand. This means refining your visual cues, so visitors can quickly identify whether or not you're a match for their need. We'll talk about how to use colors and fonts to set the tone immediately.

MATERIALS: 

🎒 Here’s a link to the presentation we reviewed in class.

Take some time to select:

• 4 Brand Values

• 5 Brand Colors

• A Typography Set including 4 Fonts

  • Logo Font

  • Headline Font

  • Body Font

  • CTA Font